April 13th, 2011
Today we’ve launched our very own channel in Android Market. We’re the first mobile phone manufacturer to do this and I’m really excited to see what we will be able to use it for. It should start to become available for most of you out there starting from today. It is an operator dependant feature though so it will not be there for all of you but most of you will get it.
What it means is that the “My Apps” option in Android Market is replaced by a link to our specific channel. (Don’t worry – “My Apps” is still available as well if you press the menu key.)
We will use this channel for many things, as a starting point this is our plan:
- Provide recommendations to help you find the best games & apps that enhance your Sony Ericsson ‘most entertaining’ experience.
- Provide a way to easily find original apps from Sony Ericsson such as Timescape plugins etc.
- From time to time offer exclusive games & apps only available in this channel.
- Help our developer partners promote their apps & games giving them a highlighted market space to our consumers.
This will give us a unique opportunity to more easily help consumers finding the stuff that we often get asked about or things that we know really enhances the user experience of our phones.
I’m sure there are more ways we could use this channel going forward so if you have ideas or suggestions on what you think we should do just shout away in the comments section!
Written by Rikard Skogberg
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